8 Statistics On Instagram Reels To Improve Engagement

In recent times, Instagram reels is popular among users and followers. Instagram is one of the perfect replacements for TikTok and other social media platforms. In 2020, Instagram reels launched in 50 different countries globally. 

Instagram Reels

Reels is a new Instagram feature that allows users to make and share short-form video content. You can try using free Instagram followers to increase your stardom on the competitive landscape. Instagram reels is similar to TikTok, which lets you shoot videos and edit 15-second videos. It includes sound effects and then shares them among your followers. You can have a public profile with the larger community of Instagram through explore page. Now, Instagram reels includes a larger range of video editing tools, speed controls, and more effects than Instagram stories. Also, make use of Instagram reels to merge multiple videos using the alignment feature to make transactions. 

Similar to Instagram stories, reels doesn’t let them use photos. Another important feature between reels and stories is that stories can be shared among your followers. 

How Do Instagram Reels Work?

To make effective Instagram reels, pick the reels option at the bottom of the Instagram camera. You can look at the reels editing tools on the left side of your screen. Instagram’s reel’s editing tools include: 

1. Audio

Find and select a song or sound from the Instagram music library. Also, make use of your customized audio by using a reel with live audio. Remember that when you share a reel with original audio, your sound effect will be assigned for you, and other users can make with your audio by choosing. Use select from your Instagram reel. 

2. AR Feature Effect

You can pick out different AR effects from Instagram’s gallery. These AR effects are made of Instagram and users over the globe. It can be used to shoot multiple video clips using different effects. 

3. Align

Instagram reels has got an easy align feature that supports you to line up the objects from previous video clips before shooting your upcoming video clips. It supports you to make transactions for factors like outfit changes or including new friends into your reel. 

4. Countdown & Timer

On Instagram, the reels feature has got a timer that allows you to shoot your video clips. Once your click record, you will get a countdown from three before your camera starts recording for the amount of time you have selected. 

Instagram’s Status:

In this article, we have covered a little more about Instagram reels and how to use reels. Let us take a look at some of the Instagram reels statistics you can know about the feature and how you can merge it into your Instagram marketing methods. 

1. Instagram Users Increased 4.34%

In Brazil, generally, Instagram got a 1% spike in user count every month. But, here in between October 2019 to November 2019, reels got released. As a result, Instagram users increased by 4.34%.

2. Expansion In July 2020

After Brazil, Facebook established Instagram reels to France and Germany markets on June 24, 2020. Instagram also updated extensively. 

3. Instagram Increased Its Downloads

Instagram reels got released in India in July 2020. From July 12 to August 16, 2020, Instagram downloads raised their marginal rate from seven million downloads within 30 days. After the start of Instagram reels, it was 7.8 million downloads. As a result, Instagram increased its downloads by 11.4% 

4. Average Time Spent

Reels received very well among different public figures and content makers. Next, India started to use the Instagram reels feature. It somewhat resulted in the higher average time spent on Instagram, where Indian users increased 3.5% after the start of Instagram reels. 

5. 20 Of NBA’s 30 Terms Use Reels

By study, two-thirds of the NBA’s franchises started posting at least one reel when the feature started in the U.S. on August 5 of 2020. 

6. 22% Of Higher Engaging Rate

Instagram’s reels has got NBA team franchises of 22% higher engagement than the average engagement rate. They have had from standard Instagram posts or stories. 

7. Los Angeles Lakers Receive Engagement

The Los Angeles Lakers got the most engagement per Instagram reel in the NBA, receiving more than 285K engagements and higher than 4.1 million plays for a single video. 

8. Houston Rockets

The Houston Rockets took the league in total plays of their Instagram reels, collecting more than 11.7 million plays over five videos, enough for them to rank second in complete engagement per every reel. 

Sum-Up Points

In a nutshell, discussing Instagram reels statistics helps to improve the engagement factor for your business profile. You can get to know about the downloads, number of users, effects, and other factors. 

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